Retain and engage your staff in 6 easy steps

Planning ahead for 2024
Date
November 18, 2024
Author
Stuart Scott
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Rather than watching your staff leave, you can take control of your employee experience, help people feel happy and fulfilled at your business, and reap all the benefits of employee retention.

Did you know that in Australia, the average time to hire a new staff member has jumped from 33.4 to 40 days? That’s a lot of time and resources spent on finding, interviewing, and onboarding new hires. And that’s only part of the picture—after hiring, there’s the time it takes to get new team members fully up to speed, not to mention the work involved in building trust with customers.

Sounds like a tedious and time-consuming process, right? It is, and it highlights just how essential it is to focus on retaining quality staff. When you keep your team engaged and committed, you not only avoid this cycle of hiring but also ensure a smoother, more consistent experience for your customers. 

Here are some easy strategies you can use to retain valuable staff, reduce turnover, and build a team that grows with your business. 

1. Hear and be heard! 

Imagine working somewhere you feel you can’t voice concerns, ask questions, or even share new ideas. Not ideal, right? Keep communication open and transparent. Let your team know you’re available for questions or concerns, and make it easy for them to reach out without fear of judgement. 

Ways to Foster Open Communication:

  • Regular Check-Ins: Schedule 1-on-1 meetings to give each team member a comfortable space to share thoughts openly, without the pressure of a group setting.
  • Transparent Updates: Keep everyone informed about company changes, updates, and events. Staying in the loop strengthens trust and creates a sense of belonging.
  • Encourage Open Dialogue: Promote an environment where employees feel safe expressing ideas or concerns without fear of judgement.

Pro Tip: Conduct an annual employee satisfaction survey to identify areas for improvement, and share any resulting changes with the team to show that you value their input.

2. Road to Success

People want to know they’re not stuck in the same place forever. Offer clear paths for growth and development, whether through additional responsibilities, professional development courses, or even training in new areas. When your team feels like they’re growing, they’re more likely to stick around and keep giving their best.

Try this:

  • Skill-Based Training: Identify the skills necessary for each role and provide access to workshops, courses, or certifications.
  • Leadership Development: Encourage staff who demonstrate potential by providing leadership training and mentoring.
  • Cross-Training: Give staff the chance to learn other roles within your organisation, which can add variety to their work and foster a more versatile team.

Pro Tip: Develop a growth path for each role, so employees can see clear advancement opportunities, reducing the desire to look elsewhere.

3. Appreciation!

This might seem like a no-brainer, but showing appreciation is often overlooked. A simple “thank you,” a shout-out in a team meeting, or even a small bonus now and then can make employees feel valued. When people feel seen and appreciated, they’re naturally more committed to the team.

  • Public Recognition: Share employee achievements during team meetings or in internal newsletters.
  • Incentives: Offer incentives like bonuses, gift cards, or additional time off for hitting targets or going above and beyond.
  • Personalised Rewards: Cater rewards to individual preferences. Some might prefer a monetary bonus, while others might value extra time off or flexible working arrangements.

Pro Tip: Surprise appreciation can be powerful! Bring in coffee, snacks, or small tokens of thanks every now and then to make your team feel appreciated beyond formal recognition.

We also have another blog post on showing staff appreciation, be sure to check it out!

4. Foster a Positive Workplace Culture

Think about it—would you want to stay in a place where you don’t feel welcome or appreciated? The work environment has a huge impact on job satisfaction. Simple things like fostering open communication, celebrating birthdays, or arranging team lunches go a long way in making everyone feel like they belong.

  • Promote Team Spirit: Encourage collaboration and create opportunities for team-building, both in and out of the office.
  • Lead by Example: Show genuine enthusiasm and commitment to your team’s welfare. A supportive leadership style fosters loyalty and motivation.
  • Respect and Inclusion: Treat everyone with respect, promoting a culture of diversity and inclusion where everyone feels valued and equal.
  • Encourage Feedback: Let your team know their opinions matter. Act on feedback to create a better workplace experience.
  • Prioritise Work-Life Balance: Encourage healthy boundaries, allow flexible hours or shift swaps and support breaks throughout the day

Pro Tip: Encourage employee feedback on the workplace culture and be open to suggestions on how to improve it. Implementing staff-driven ideas strengthens their investment in the company.

5. Keep things fun!

It doesn’t all have to be serious business—having a bit of fun can make a huge difference in how people feel about coming to work. A fun, engaging environment can boost morale and make your workplace a space they actually enjoy.

Try This:

  • Team Celebrations: Celebrate birthdays, work anniversaries, or just-because occasions. Little celebrations create big smiles!
  • Gamify Work Goals: Turn achievements into mini-challenges or friendly competitions. It keeps things interesting and adds a lighthearted touch.
  • Encourage Creativity: Let your team brainstorm ideas for new activities, decor, or even random fun days—like a Friday theme day.

Pro Tip: Keep things light-hearted and genuine. When work feels enjoyable, employees are more likely to be invested and stick around.

6. Provide Competitive Compensation and Benefits

While not the only factor in retention, fair pay and benefits are essential. If employees feel undercompensated, they’re more likely to seek opportunities elsewhere.

  • Regularly Review Salaries: Conduct annual market research to ensure your pay scales are competitive.
  • Offer Benefits: Consider health benefits, retirement plans, or wellness programs as part of the employment package.
  • Performance-Based Bonuses: Recognise outstanding contributions with bonuses or incentives, reinforcing the value of hard work.

Pro Tip: Even if you can’t increase salaries, consider adding non-monetary benefits, such as more vacation days, flexible schedules, or professional development opportunities.

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